TP Greece
TP Greece addressed the challenge of sourcing qualified leads for multilingual customer support roles across Europe by deploying a data-driven Meta Lead Ads strategy. Through precise audience targeting, weekly creative refreshes, and optimized high-intent lead forms, the campaign achieved a 33.07% year-on-year increase in leads while keeping CPL under €2, significantly outperforming industry averages. Most notably, it led to an 85.61% increase in qualified hires, directly impacting recruitment success. This scalable, insight-led approach proved highly effective across European markets, establishing a high-performance model for cost-efficient, multilingual talent acquisition in a competitive hiring environment.